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How to know website traffic: top 9 tools for analysis
Petr Sarkazov
20.06.2025
How to know website traffic: top 9 tools for analysis

In an age of digital competition, knowing how to attract and analyse website traffic is a critical skill for any...

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#SEO #Technologies
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SEO

Does it promote business growth or create the illusion of work?

  • Is there a logical approach and plan of action?
  • Is non-branded commercial traffic increasing?
  • Which pages actually attract customers?
  • Does organic traffic convert into inquiries?
  • Are there any hidden risks (fraudulent activity, links, technical issues)?
Ads

Does it bring in applications or just burn through the budget?

  • Is there a strategy and understanding of what drives results?
  • Which campaigns and combinations actually generate leads?
  • Does the economics add up: CPL, CAC, margin?
  • Are analytics and attribution set up correctly?
  • Are there hidden budget leaks: fraud, junk sites, auto-strategies?
Development and design

Does it strengthen the business or just look pretty?

  • Does the website solve specific business tasks?
  • Is the user’s path to the application clear?
  • Does the design work for conversion, not just aesthetics?
  • Is the website ready for SEO, advertising, and scaling?
  • Are there technical and UX risks that kill applications?
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