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Vendor

A vendor is a company or supplier that produces and sells goods, services, or software to other companies or end customers.

Simply put:
an official supplier or manufacturer of a product

Where the term “vendor” is used

  • IT
  • software and SaaS
  • retail
  • equipment and hardware
  • B2B
  • telecommunications
  • e-commerce

What a vendor does

  • manufactures the product
  • supplies solutions
  • supports customers and partners
  • updates and develops the product
  • may train and certify partners

Examples of vendors

IT vendors:

  • Microsoft
  • Cisco
  • Oracle
  • HP
  • SAP

Hardware vendors:
Manufacturers of:

  • servers
  • point-of-sale equipment
  • hardware
  • network devices

Vendor in marketing and business

Often the term means:
a company that supplies services or technologies.
For example:

  • CRM vendor
  • cloud vendor
  • software vendor

How a vendor differs from a distributor

Vendor
creates the product.

Distributor
handles the distribution and sale of the product.

Example

A company develops a CRM system and sells it to businesses.
It is a vendor of the CRM solution.

What is important when working with a vendor

  • product quality
  • technical support
  • company stability
  • partnership terms
  • updates and security
  • SLA and service

Why the term is especially popular in IT

Because companies often:

  • purchase software
  • use cloud services
  • integrate third-party solutions
  • work with technology partners

Key takeaway

A vendor is a supplier or manufacturer of a product, service, or technology that provides its solutions to customers or partners.

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